Label printing with the Brother Titan Range

Brother International Australia, the printing, imaging, and labelling company is making its presence known in the logistics and warehousing space with its first ever range of industrial label printers, built for tough production environments. MHD found out how these solutions can benefit supply chain businesses.

Brother International Australia has made its foray into the industrial label printing space with its new Titan Industrial range.

These durable label printers have been designed to meet the high-volume demands of businesses across many industries, including food and beverage, manufacturing and transportation, warehousing and logistics, and retail.

From shipping and receiving labels, products and compliance labels, and everything in between, this series of thermal label printers ensure a seamless transition into your existing infrastructures – allowing users to simply drop-in, connect, and print.

PRINT THOUSANDS OF LABELS WITH EASE

Brother International Australia has created industrial printing solutions to solve end-user needs.

"We believe our Titan range of industrial label printers cater to a wide variety of customer needs and can easily meet the high-volume demands of fast-moving businesses and supply chains," Michael Morales, Product & Business Planning Manager at Brother International Australia, says.

"Venturing into the industrial realm of printing allows us to further support our customers’ labelling needs regardless of the volume printed."

The Titan range is capable of direct thermal and thermal transfer printing and is built to print more than 10,000 labels a day. It covers 203dpi and 300dpi with print speeds up to 305mm per second, as well as ethernet and USB connectivity, with optional Wi-Fi and Bluetooth available* To help boost productivity and enhance workflows, the Titan range supports high-capacity label ribbons of up to 600m, saving businesses time thanks to fewer label changes while still producing professional-quality prints.

A build-in rewinder on the premium TJ-4522TN model allows users to simply send their labels to print and collect the ready-printed label roll whenever they need it.

Built to last, each product in the range features a durable metal frame, designed to tackle the challenges of everyday use.

Businesses can be confident that Brother will remain at your side with a generous two-year warranty on hardware and print heads, and free product support for the lifetime of the product.

INCREASING PRODUCTIVITY, DECREASING DOWNTIME

"Our premium model also comes with a colour touch display panel," David Molloy, Mobile Print & Labelling Specialist at Brother International Australia, adds.

"All Titan models are designed to meet business demands and can be easily integrated into any tough working environment."

Whether it's shipping labels, serial number labels, rating plate labels or pallet labels, it comes down to the application for warehousing and logistics businesses.

The Titan Industrial range of thermal label printers has been developed to ensure minimal downtime and maximum productivity in tough production environments.

It also has multiple connectivity options and reliable built-in technology that optimises efficiency and allows users to multitask.

"Brother has earned a reputation for reliable products, supporting our customers consistently over many years," Michael explains.

"We now bring this reliability and high-quality service to industrial label printing in the warehousing and logistics spaces. Wherever our customers are in Australia, Brother offers free product support for the lifetime of their device."

OPTIONAL ACCESSORIES FOR CUSTOMISATION

The key is to match accessories to the needs and workflows of the business. For example, if the user prints a run of labels overnight that are then applied by workers the following day, it makes sense that they would use a rewinder as opposed to having a cutter and having every label sitting in a container.

Similarly, if a business's workflow has staff applying labels as they are printed, it may be ideal to utilise a label peeler option. Businesses can take advantage of the suite of connectivity options including USB 2.0, serial, and Ethernet.

"Increasingly, we’re noticing that customers are shifting to Wi-Fi or Bluetooth technologies and depending on the models, these printers can accommodate this," David says.

The Titan range supports various printer command languages, including ZPL2, EPL and DPL emulation, and can also support Software Development Kits.

To accommodate a variety of needs, Brother International Australia has created separate SKUs so that customers can choose whatever optional accessories they need, and its trained technicians will install the devices before they’re shipped out.

Once the customer receives their Titan label printer, all they need to do is drop-in, connect, and print as the device will be ready to go

Disclaimer: *Dual Bluetooth and Wi-Fi for TJ-4522TN and TJ-4420TN models. Bluetooth accessory is available for the TJ-4020TN model.

For more information on Brother International Australia, click here.

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